When we first started Eat Street, catering weddings was never in the plan, however we quickly realised that we wouldn’t be able to sustain the business on takeaway alone.
Our first wedding was 5th August 2021, at Isle of Wight Pearl, on a blustery day! Since then, we have learnt a huge amount; what we’re willing to compromise on, what we’re not, how ambitious we can make the menu to suit the capabilities of the new horsebox, who we are as wedding caterers but most importantly, not every enquiry will be suited to our style of food or service.
In those early days, when we were growing the business, we said yes to almost every event, even if the requested dishes weren’t quite ‘us’, or it meant we wouldn’t get a day off for almost 8 weeks. It was what we needed to do to help build the brand and word of mouth recommendations.
Since then, we value our personal time a lot more, especially now we have Mabel on the scene, so we frequently turn down events, or recommend to other small businesses if we feel it’s too much or will stretch us nearer to breaking point. As with every event, big or small, Alex cooks everything himself, with almost everything being cooked from scratch. This in itself takes a huge amount of planning – which we have fine tuned over the years.
